It seems like in our culture that beer/booze is synonymous with boating. I know boaters that couldn't even fathom boating without beer on board.

Honestly, my boating is about music and boardsports (slalom too) and of course being social. Yeah, many or most of my passengers are drinking an alcoholic beverage. And there are plenty of times that I partake. But I'd say that alcohol is only a part of my personal boating experience MAYBE 20% of the time. I could take it or leave it. I have to have my music, I almost always get behind the boat and play. But alcohol could be completely eliminated from my boating and it wouldn't really bother me a bit.

So how about the rest of you? How prominent/important is alcohol in your boating experience?