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Thread: 2023 pricing?

  1. #31
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    That is accurate. I was fine with getting 20% and dealer getting 15%.

    I want my dealer to stay in business.


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    2021 Supra SA 400
    2018 Supra SA 400 (SOLD)
    Michigan

  2. #32
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    Can you even find an SE for 168 today?

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  3. #33
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    Sep 2020
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    Quote Originally Posted by Holdmybeer View Post
    Not sure the accuracy of this website but I assume this is base model price comparison.
    At 7% discount now the dealers are making plenty of money. They can go deeper! The SL is showing 34% markup from invoice to MSRP....Ridiculous!
    Attachment 30637
    See dealer cost is very accurate.
    Been using it for years to negotiate, and it has been confirmed many times over that timeframe.


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  4. #34
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    Quote Originally Posted by larry_arizona View Post
    That is accurate. I was fine with getting 20% and dealer getting 15%.

    I want my dealer to stay in business.


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    Larry,
    Agree 100%. But 7% and dealer keeps 28% is robbery.

    Someone mentioned a nicely optioned SL was 200k after a small discount. That number should be closer to the 170k mark based on this info. If thing "correct" themselves these discount might come back slightly but at current market I don't see any dealer losing out.
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  5. #35
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    Quote Originally Posted by HFarr View Post
    Can you even find an SE for 168 today?

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    I think new msrp starting is 186k for the SE.
    2015 Moomba Mojo Surf Edition
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  6. #36
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    Aug 2021
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    Knoxville
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    Im all for the sealer making money, but any real dealership be it boats cars etc is carried by their service department. Service typically funds and covers all costs,salaries, and expenses for the dealer and then sales are just like free money. So a dealer taking a massive profit on a sale to me is gonna hurt my pocket way more than theirs. If those numbers are true I would be willing to add prep and freight and a small percentage to their side. And sign an NDA for the deal I got.
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  7. #37
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    Apr 2012
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    Lexington, SC
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    One of the problems I ran into while shopping was, there are plenty of folks lined up to buy these boats. So, if you try to negotiate too much or wait/delay the dealer may just move on to the next person. The Supra dealer I was working with seemed like they wanted my business a bit more than the Nautique dealer. The Nautique dealer didn’t seem to give two sh!ts about me. I was a first time buyer for either dealer so I’m sure that factored in. Everything worked out and I’m 16 hours deep on my 2023 SL.

  8. #38
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    May 2018
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    Quote Originally Posted by HFarr View Post
    Can you even find an SE for 168 today?

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    That was a 2022 SE base MSRP.

    Supra used to show option prices on the builder, but stopped doing it this year last I checked.

    Seedealercost doesn’t include prep, freight, surcharges, shipping covers or tax.


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    2021 Supra SA 400
    2018 Supra SA 400 (SOLD)
    Michigan

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