Sea Ray Boat Company on Chopping Block

[sivs1]

What are your thoughts on this?

http://boatingindustry.com/news/2017/12/05/brunswick-announces-plans-to-sell-sea-ray-brand/

[kaneboats]

Sounds like a good investment. I think you should buy it.

[sandm]

some equity firm will pick them up and attempt to slash expenses and increase profits.

interesting that brunswick owns bayliner and meridian which seems that they have too many brands in overlapping markets. basically competing against themselves.

[MJHSupra]

Never rebounded from the crash of the boating industry years ago. Pontoons and Outboards are the craze now. Endless build options on the size, interiors, OB size, etc. Have you been on a 'luxury pontoon boat'? They are plenty roomy and extras comfortable.

Once upon a time people would laugh when the Yamaha jet boats first came out. Then they started cutting into the 18-24 market share with new and existing buyers. Also a world-wide company. Other companies are cutting into the pie.

http://www.boattest.com/view-news/5617_sea-ray-boat-company-for-sale